Posts Tagged ‘KOL’

White Paper: Finding And Retaining Social Media Key Opinion Leaders In China

Shanghai, China, October 20, 2016 /ChinaNewswire.com/ – Key Opinion Leaders (KOLs) on Weibo and Wechat are the 21st century’s new celebrities in China. With millions of followers, a young man living in Kunming can have more social media influence over the buying habits of consumers in Beijing than a high-powered traditional advertising campaign plastering billboards… Read More